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European rabbis have supported the boycott of Facebook brands

The Board of rabbis of Europe (CPE) supported a boycott of Facebook global brands due to the fact that the social network, in their opinion, idle in relation to the propagation and incitement of hatred, reported RIA Novosti in the press service WED.

Some of the largest brands in the world, including Coca-Cola, Adidas, Ford, Unilever, and others, have announced a boycott of Facebook because of the inaction of social networks in the dissemination and incitement to hatred. Their protest of the Corporation expressed by abandoning paid advertising on the platform. To join the campaign and Jewish organizations from Europe and the United States, in particular, the anti-defamation League (ADL American Jewish non-governmental human rights organization) and the rabbinical Council of Europe (CPE).

Earlier, the national Association for the advancement of colored people (NAACP), the ACLU, Color of Change, the human rights organization anti-defamation League of the USA (ADL) and other human rights activists have urged the business to discontinue to advertise on Facebook in July, to protest over "publications with hatred, violence and racism." After that, the company North Face, Coca-Cola, PepsiCo, Unilever, Starbucks, Volkswagen and SAP said that they would not advertise with Facebook and some other social networks.

"Anti-Semitism, racism and slander is not a personal opinion, but a harbinger of the crime. We must ensure that the user of the social network has claimed responsibility. It is painful to see how little is done today to prevent the incitement and spread of hatred in Facebook", - said the President of the CPE, the chief Rabbi of Moscow Pinchas Goldschmidt.

The Rabbi said that anti-Semitic messages and comments must be removed immediately and not over several days or weeks of checks. Goldschmidt also noted that this approach is not about censorship or restricting freedom of expression and to prevent crimes in the real world.

Despite the fact that the suspension of advertising by the participants of the boycott could cause the company's Facebook significant harm, the initial position of the company expressed no willingness to change the policy of the social network. Later, however, a Facebook representative confirmed that the company will hold a meeting with representatives of non-governmental human rights organizations, who organized the boycott. In particular, the meeting will be attended by the representatives of the anti-defamation League (ADL).